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The Curated Community: Meet Gianfranco Capozzi

For Gianfranco Capozzi, Head of Esports, curating content is not just a “nice-to-have” tactic for his marketing strategy, it’s a critical component. In order to promote his online community and raise awareness around the ever-growing arena of esports, social media and content marketing have become necessary in helping his brand stand out in a competitive industry. Whether someone is an esports enthusiast or an occasional viewer or gamer, the Esports community aims to connect people to important information and resources on how to get involved.

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